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This changes shooting in one take

Experiment #109 · closed · published 4/21/2026, 2:51:00 PM

What happened

Creative features

  • hookTypeclaim
  • lengthBucket20m_plus
  • thumbnailArchetypetext_dominant
  • publishSlotweekday_pm
  • formatshorts
  • topicCluster7

Confounds the baseline knew

  • Followers at publish19,502
  • Days since previous post2.1
  • Channel age at publish (days)151
  • Local publish time4/21/2026, 2:51:00 PM

The residual reward

Raw views mostly measure how big the channel already was. The baseline predicts what this channel “should” have earned given the confounds above; the residual is how the post actually landed relative to that prediction — measured in standard deviations.

Observed (168h)

185

Baseline expected

109

Residual reward

+0.88σ

raw 0.88σ · residual sd 0.599 log-views

Checkpoints

CheckpointViewsWatch time (min)CommentsLikesFollower delta
168h (close)18597,125190
24h10253,419050
72h14877,700170

What changed in the posterior

  • Post beat its baseline by 0.88σ. Moved: topic_cluster:topic_7 +0.032, hook_type:claim +0.022, format:shorts +0.021.

    • topic_70.2020.235 Δ+0.032±0.32
    • claim-0.073-0.051 Δ+0.022±0.29
    • shorts0.1240.145 Δ+0.021±0.28
    • 20m_plus0.1000.118 Δ+0.019±0.29
    • text_dominant0.1070.121 Δ+0.014±0.26
    • before_after0.1060.096 Δ-0.010±0.31
    • weekday_pm-0.111-0.102 Δ+0.008±0.26
    • commentary-0.136-0.145 Δ-0.008±0.28
    • weekend_am0.1230.116 Δ-0.008±0.30
    • weekday_late-0.272-0.279 Δ-0.007±0.29
    • weekend_pm0.3510.358 Δ+0.007±0.29
    • contrarian-0.010-0.016 Δ-0.006±0.29
    • 1_4m0.001-0.005 Δ-0.006±0.27
    • number_list-0.252-0.258 Δ-0.005±0.28
    • topic_0-0.101-0.107 Δ-0.005±0.28
    • vlog-0.167-0.172 Δ-0.005±0.28
    • 4_10m-0.287-0.291 Δ-0.005±0.29
    • 10_20m-0.042-0.047 Δ-0.005±0.27
    • topic_6-0.508-0.513 Δ-0.005±0.33
    • story_cold_open0.2800.276 Δ-0.004±0.29
    • tutorial0.0320.028 Δ-0.004±0.27
    • topic_30.3800.376 Δ-0.004±0.30
    • topic_2-0.158-0.162 Δ-0.004±0.28
    • topic_1-0.036-0.040 Δ-0.004±0.28
    • topic_40.2250.221 Δ-0.003±0.28
    • question0.1230.119 Δ-0.003±0.28
    • weekday_am-0.116-0.113 Δ+0.003±0.28
    • topic_5-0.028-0.032 Δ-0.003±0.31
    • list-0.041-0.038 Δ+0.003±0.31
    • interview0.1640.161 Δ-0.003±0.27
    • face_reaction0.1180.115 Δ-0.003±0.27
    • none0.0450.047 Δ+0.002±0.29
    • object_hero-0.400-0.399 Δ+0.001±0.28
    • demo_first-0.091-0.090 Δ+0.001±0.27
    • under_60s0.2040.204 Δ+0.000±0.29
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