RATCHET
Skip to main content

5 things the home studio rebuild

Experiment #157 · closed · published 6/28/2026, 11:53:00 AM

What happened

Creative features

  • hookTypenumber_list
  • lengthBucket4_10m
  • thumbnailArchetypeobject_hero
  • publishSlotweekend_am
  • formatlist
  • topicCluster6

Confounds the baseline knew

  • Followers at publish24,257
  • Days since previous post0.9
  • Channel age at publish (days)219
  • Local publish time6/28/2026, 11:53:00 AM

The residual reward

Raw views mostly measure how big the channel already was. The baseline predicts what this channel “should” have earned given the confounds above; the residual is how the post actually landed relative to that prediction — measured in standard deviations.

Observed (168h)

110

Baseline expected

150

Residual reward

-0.52σ

raw -0.52σ · residual sd 0.599 log-views

Checkpoints

CheckpointViewsWatch time (min)CommentsLikesFollower delta
168h (close)11016,170060
24h618,894030
72h8812,936040

What changed in the posterior

  • Post missed its baseline by 0.52σ. Moved: topic_cluster:topic_6 +0.007, publish_slot:weekend_am +0.005, format:list +0.004.

    • topic_6-0.306-0.300 Δ+0.007±0.29
    • weekend_am0.1200.125 Δ+0.005±0.28
    • list-0.023-0.019 Δ+0.004±0.27
    • 4_10m-0.063-0.059 Δ+0.004±0.26
    • number_list-0.095-0.092 Δ+0.003±0.25
    • object_hero-0.282-0.280 Δ+0.002±0.26
    • topic_30.2680.266 Δ-0.002±0.26
    • weekday_late-0.108-0.110 Δ-0.002±0.28
    • weekend_pm0.1520.151 Δ-0.001±0.27
    • under_60s0.0720.071 Δ-0.001±0.26
    • topic_40.1670.166 Δ-0.001±0.25
    • vlog-0.055-0.055 Δ-0.001±0.26
    • demo_first-0.100-0.101 Δ-0.001±0.25
    • 20m_plus-0.111-0.111 Δ-0.001±0.27
    • before_after0.0880.087 Δ-0.001±0.28
    • topic_2-0.152-0.153 Δ-0.001±0.26
    • text_dominant0.0650.065 Δ-0.001±0.25
    • claim-0.148-0.149 Δ-0.001±0.25
    • story_cold_open0.2430.243 Δ-0.001±0.25
    • topic_1-0.096-0.096 Δ-0.001±0.25
    • topic_0-0.031-0.031 Δ-0.001±0.25
    • shorts-0.077-0.078 Δ-0.000±0.26
    • topic_5-0.061-0.061 Δ-0.000±0.28
    • face_reaction0.0610.062 Δ+0.000±0.25
    • none0.0600.061 Δ+0.000±0.27
    • contrarian-0.029-0.028 Δ+0.000±0.26
    • interview0.2030.202 Δ-0.000±0.25
    • weekday_pm-0.052-0.052 Δ-0.000±0.24
    • 1_4m0.0440.044 Δ-0.000±0.25
    • 10_20m0.0500.050 Δ-0.000±0.25
    • tutorial-0.010-0.010 Δ-0.000±0.25
    • commentary-0.046-0.046 Δ-0.000±0.26
    • topic_70.2040.203 Δ-0.000±0.27
    • weekday_am-0.119-0.119 Δ-0.000±0.25
    • question0.1210.122 Δ+0.000±0.27
← Back to the experiment ledger